Macondo

Introducing the new branding for Macondo! A figurative logo, a playful typeface, and earthy colors inspired by the stunning landscapes of northern Argentina where their houses are nestled. We've added a handmade pattern for that extra touch of craftsmanship. The color palette draws inspiration from the picturesque landscape surrounding their houses and the characteristic fabrics of the region. Earthy yet vibrant colors evoke the mountains and flora of northern Argentina.

LogoMacondo.webp
Macondo_Brandelements.webp
Macondo4.webp

To amplify the essence of craftsmanship and the human touch ingrained in the daily life of the region, we designed hand-drawn icons that work as graphic elements. Use them to add a special touch to social media posts and merchandising, embodying the soul of our community.

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